UWire College Media Blog
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Are College Students Growing Wise to Abercrombie?
I remember back in high school - and to a lesser extent college - all the cool kids wore the right name brands, and Abercrombie & Fitch was definitely one of them.
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Reaching College Students Through Press Releases
College students are an important market for advertisers and public relations professionals. They are forming habits and relationships with brands that will continue throughout their lives, and even though many of them are relatively poor now, they're likely to make more than $1 million more than tho...