Reggie Bush sues NCAA, Pac-12, USC

Posted on September 23, 2024

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Reggie Bush sues NCAA, Pac-12, USC

The Heisman Trophy winner and former Trojan running back is seeking compensation for the use of his name, image and likeness without permission.

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By LEILA MACKENZIE

September 23, 2024

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Reggie Bush press conference regarding NCAA lawsuit

Reggie Bush will seek compensation from the NCAA, Pac-12 Conference and USC for the use of his name, image and likeness without permission. (Bryce Dechert / Daily Trojan file photo)

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Heisman Trophy winner and former Trojan running back Reggie Bush has filed a lawsuit against the NCAA, Pac-12 Conference and USC. He is seeking compensation for the use of his name, image and likeness without permission.

The revenue streams identified as being tied to Bush’s USC career include television contracts, merchandise sales and media rights.

Earlier this year, Bush had his Heisman Trophy reinstated after it had been stripped from him in 2010 due to disputes about the NCAA’s rules against players receiving gifts from their school.

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