Campaign logos, colors influence message

Originally Posted on mndaily.com - all articles via UWIRE

By: Kevin Karner

Without any hesitation, Erik Sundberg knew exactly what it meant to be a red or blue state.

The University of Minnesota electrical engineering freshman naturally associates colors with liberal and conservative ideals, like most people.

This connotation, although common, may seem like a long-established part of the American political lexicon, but analyzing designs and colors that identify campaigns is a relatively new concept.

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Read more here: http://www.mndaily.com/news/metro-state/2014/09/29/campaign-logos-colors-influence-message
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