Even though they’re hollow and vacuous, commercial jingles are a form of art. Their creators approach them with meticulous preparation and there’s something marvelous about the way they can pop into your head throughout the day. Rising stars Capital Cities’ bread and butter are the short melodies that you can’t resist.

Before they were Capital Cities, Sebu Simonian and Ryan Merchant were the masterminds behind Lazy Hooks, an LA-based music production company that made jingles for advertisements. Their experience in perfecting catchy hooks is heard throughout the pair’s debut album, “In a Tidal Wave of Mystery.” Its electro-pop music that is strategically laced with hooks and is a guaranteed earworm that will take up residence inside your head.

Simonian and Merchant met in 2008 through everyone’s favorite virtual place to dump your couch: Craigslist. They began composing and producing jingles through Lazy Hooks and in 2010, they ventured out as Capital Cities. Their 2011 EP featured the song “Safe and Sound” and with that three minute nugget, Capital Cities exploded. The pair was signed to Capitol Records and “In a Tidal Wave of Mystery” was released this past June.

Since radio DJs discovered “Safe and Sound” it has been instigating countless Shazam identifications and has been resting in the top 10 of the Billboard Hot 100 for the past 15 weeks, which certifies it as a 2013 summer jam. What makes “Safe and Sound” an unstoppable hit is their use of horns. Similar to how the hook of “Thrift Shop” by Macklemore & Ryan Lewis rested in the pipes of a Miles Davis love machine, the trumpet is the backbone of “Safe and Sound.” It’s short, sweet and undeniably catchy and it’s no wonder these guys used to write jingles for living.

Besides the contagious hooks, Capital Cities’ music is a mesh of groove-able rhythms and electronic programming. Most of their songs feature upbeat drumming that taps along like a metronome from the disco inferno. Determined not to fall into the one hit wonder black hole, Capital Cities have been pushing their track “Kangaroo Court.” The addictively-catchy chorus hook of “Shut up, shut up, shut up / Sit up, sit up, sit up / It’s a kangaroo court” will leave its mark and come echoing back.

But the better song for continuing Capital Cities’ success is “Farrah Fawcett Hair.” Featuring Frank Tavares (the voice on NPR that says, “Support for NPR comes from …”) and Andre 3000, “Farrah Fawcett Hair” is both goofy and admirable. On January 30, 2013, the band took to its Facebook page to ask fans to send in voice-recorded messages of what they like. The result is a kooky collection of fan-made contributions and it makes for a memorable bridge.

Backed by the massive heat of “Safe and Sound,” Capital Cities’ Friday set at Kaleidoscope will be something of a spectacle. Equipped with heaps of hooks and electro-pop, the show will satisfy anyone who enjoyed the Passion Pit /Matt & Kim show last spring. Capital Cities make the songs that get stuck in your head and sound good.